EXCLUSIVE PHOTOS: Apple smashing Macs to pieces

Dan Warne
16 January 2009, 1:03 PM


EXCLUSIVE | A whistleblower has provided details of how Apple Australia orders Macs be smashed to pieces.


While the digital divide widens, computers and mobile phones fill landfill at home and charities like the Youth for Technology Foundation try their hardest to improve the lives of impoverished Africans communities by introducing computers to help them achieve independence, Apple Computer has been busy getting labourers to smash a rubbish skip full of computers in a Sydney warehouse, many of them in seemingly working order.

Filmmaker James Johnston (not his real name) supplements his income with factory work through several large corporate recruitment centres that routinely contract out staff for warehousing duties. Johnston assumed he was in for an everyday job until he saw what he estimated to be $200,000 worth of Apple hardware, peripherals and equipment.

"There were up to nine pallets," Johnston remembers, "two were of MacBooks, both Pro and 13 inch versions, two were of iMacs, two were of Mac Pro towers, one had few Xservers on it and a few Mac Pros and one had Mighty Mice and a copy of Final Cut Studio – we went as far as manually tearing up the manuals."


Assuming the equipment was all irreparably damaged, Johnston and co-workers were amazed to find many of the Macs started up without any problem, proving that at a bare minimum, the batteries in the machines were still good and the displays could have been salvaged for spare parts. "Several machines in the first batch I was involved in had emails included in the box or taped to the outside," he recalls. "Correspondence between repairmen and Apple usually listing the problems each machine had and saying the client had asked for a replacement rather than repair.

"Someone who'd been there about nine months said Apple had replaced the units because it was too expensive to send them to China for repair."

But instead of being stacked on pallets for re-conditioning, resale or donation, Johnston and his colleagues were instructed to destroy it all. "The supervisor told someone to get some tools and they came back with two hammers and several screwdrivers. They wanted us to separate the two halves of the MacBooks and smash the screens of the iMacs with hammers.

When asked who gave the order, Johnston mentions another worker who represents Apple and occupies the site permanently. When the crew initially dumped the equipment into a large dumpster bin outside the facility his supervisor reported that someone had complained because the units were visible over the top of the dumpster's edge. The next step was to use a forklift to crush the smashed Apple machinery even further down so as to render it invisible.

Contacted for comment, Apple Australia Marketing Director Rob Small claimed that Apple does not smash perfectly good Macs and put them in bins. "We only destroy stock that's either beyond economic repair or is been deemed not fit for sale to a customer again," Small added.

When asked where such machinery ends up, Small was equally emphatic of the clean disposal of unusable Apple products. "Anything we recycle is done responsibly through certified recyclers. Nothing goes to landfill and we do not donate second hand products to charity or move them off-shore."

But the photographic evidence seems to contradict Small's claim. Does Apple really have an environmentally responsible disposal system for computers it considers 'beyond economic repair'?

In the age of subcontracting and outsourcing such duties to external providers, how many other companies are involved in making sure Apple's wishes are carried out? And in this case, which one is lax in their agreement by leaving so many apparently working Apple devices out in the rubbish?


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Hemma (New user):

Why can't they just donate it to Vinnie's or whichever charity they see fit? and all that would take is one phonecall, and they would just come pick it up, no forklifts required.

16 January 2009, 1:41 PM (4 years ago)report abuse Send to a friend reply

telstar (New user):

If they were in need of repair its doubtful that Vinnie's would take them however having said that I agree with Hemma that they should have at least asked and if not Vinnie's I'm sure that had they asked around they would have found a charity who would have taken them and as you said it would have cost them nothing but the phone calls.

16 January 2009, 2:11 PM (4 years ago)report abuse Send to a friend reply

Tin (User):

Vinnies and Salvos are not computer charities, so they aren't the go...
But I agree with the intentions. Worst case, Apple might need to select a specific charity in each capital city, develop a policy on how hard drives are wiped and what OS version gets licensed to the machine, and provide a quick training session to some people at each charity. Would take maybe a few days work to set up, and would save paying people to smash stuff (since the charity would end up doing work in that area).

16 January 2009, 2:16 PM (4 years ago)report abuse Send to a friend reply

Hemma (New user):

How about Computer Bank? They seem like a pretty good bunch over there. As a matter of fact, previous firm i worked for actually donated to them. Below is an extract from their site:
"Computerbank recycles donated computers and distributes them to disadvantaged individuals and community groups. Donated computers are tested, hard drives wiped, virus free open source software is installed on the computers and obsolete parts are recycled. The recycled working computers come complete with a keyboard, monitor/screen and mouse and training booklet. We also offer free training with each computer. This work is carried out by volunteers, staff and Work for the Dole participants."

And we can avoid the problems with OS licensing by installing Linux. It's all for a good cause.

17 January 2009, 10:10 PM (4 years ago)report abuse Send to a friend reply

Anonymous_3965468486051569 (New user):

Why donate crap Apples to charity? the poor people are suffering enough. they don't need any more Apples. If they are too poor to even be able to operate a computer, why get them such complicated hardware like Apples?

28 April 2009, 8:51 PM (4 years ago)report abuse Send to a friend reply

Tin (User):

Maybe this is why Apple refuses to take part in that Greenpeace thing... If this is standard practice (I assume it is) then it wouldn't look good.

That said, a company that has an image to protect probably doesn't want wobbly goods getting out to the public regardless of where it goes next. I have nothing against this if they recycle the goods back into their own manufacturing process (ie, they either feed it back in themselves or they buy the recycled materials back from the recycling company).

16 January 2009, 2:20 PM (4 years ago)report abuse Send to a friend reply

Aubrey (New user):

I can see Apple's dilemma here. If these machines went to a charity a poor person might end up with one. That could completely ruin the Apple image. They either need to find a charity that only serves yuppies or provide matching clothes, a car and a makeover to go with each machine.

16 January 2009, 2:55 PM (4 years ago)report abuse Send to a friend reply

McBanjo (New user):

Apple does not want a sub-par computer with their name on it to exist. Pretty easy to understand. If they can't sell it to anyone, and it can't be fixed without costing more than the machine itself, why not throw it out and start again? These are probably ex-client computers and I would sue the hell out of Apple if they gave away sensitive documents to some second-hand charity without wiping them first (which costs a hell of a lot of money.) Plus, Apple is not a charity, so why are they footing the bill for fixing these machines up?

16 January 2009, 3:11 PM (4 years ago)report abuse Send to a friend reply

Hemma (New user):

Draft it up in a contract.

17 January 2009, 10:20 PM (4 years ago)report abuse Send to a friend reply

David Neiger (APC staff):

The trouble with donating computers (or any electrical equipment) to a charity is legal liability. If an op shop sells something which has a fault and someone gets electrocuted then there are some real problems. I tried to donate working computer equipment to various charities and each time I was told to take it to the garbage for that reason. The only charity that would accept the goods happened to have a qualified electrician in the shop who volunteered his time to check and tag equipment.

I can understand that Apple would be vary wary about giving away products that can potentially be harmful particularly if there is something wrong with the power supplies.

16 January 2009, 3:26 PM (4 years ago)report abuse Send to a friend reply

Tin (User):

Quoting David Neiger:
The trouble with donating computers (or any electrical equipment) to a charity is legal liability. If an op shop sells something which has a fault and someone gets electrocuted then there are some real problems.


That's pretty stupid though for a low voltage device. The risk is of course on the high voltage side, which is negated by using new leads. The rest is low voltage and not going to hurt anyone.


Quoting David Neiger:
I can understand that Apple would be vary wary about giving away products that can potentially be harmful particularly if there is something wrong with the power supplies.


Yes, and considering how often Apple seems to have power supply and/or battery issues, I guess that's a good point.


But at the end of the day, either laws need changing to protect charities from morons, or morons need to just electrocute themselves and be done with it. I'm sick of stuff getting sent to landfill because someone possibly could hurt themself by using it beyond it's specs and without opening their eyes to check the item over.

16 January 2009, 3:55 PM (4 years ago)report abuse Send to a friend reply

$teeve Pink (New user):


Once the marketing spin and gloss wash away from Apple and their products, all that is left is the same type of rubbish all the other manufacturers produce.

16 January 2009, 3:54 PM (4 years ago)report abuse Send to a friend reply

Cy_Starkman (New user):

since you feel that, there will be little chance of changing your view, regardless of it being un true.

it only takes a gentle stroll down any Harvey Norman laptop aisle and it becomes painfully obvious that an Apple MacBook is a significantly better engineered device. Even the trackpad is a phsyically better component.

The question of if you care is totally personal. I figure by what I see most people buy (not even computers) that they are hankering for the cheapest, poorly thought out and built crud they can consume at the fastest rate.

16 January 2009, 4:11 PM (4 years ago)report abuse Send to a friend reply

Tin (User):

Quoting Cy_Starkman:
it only takes a gentle stroll down any Harvey Norman laptop aisle and it becomes painfully obvious that an Apple MacBook is a significantly better engineered device.


Keep telling yourself that... Meanwhile in the real world, let's list the known issues:
* Exploding batteries
* Dangerous power adapters
* Overheating GPUs
* "Screen lines" issue
And that's all MacBook problems from the last 3 years or so.

16 January 2009, 4:59 PM (4 years ago)report abuse Send to a friend reply

Dan Warne (Regular user):

I'd have to agree. Macs have nice case fit and finish, and they use good quality displays, but the internal hardware quality control has been poor in recent years.

16 January 2009, 5:04 PM (4 years ago)report abuse Send to a friend reply

Rick (New user):

This almost made me cry :( you cant say that at least some of the parts would not be worth anything

16 January 2009, 5:39 PM (4 years ago)report abuse Send to a friend reply

deeviation (New user):

Green PC in Vic/Qld/WA will likely take these and repair themselves...

But remember, All these repairs cost money! Shipping, parts, labour, all add up.

(working for a technology company) unfortunately, i guarantee this kind of practice is not uncommon for OEM's.

Electronics products a far to expensive to recycle - at best plastics are recovered (requires around 80% of the plastics to be the same color) - not much can be done with PCB's or screens...

Research and Legislation is needed.

16 January 2009, 6:53 PM (4 years ago)report abuse Send to a friend reply

MiCCAS (New user):

You know, as much as I would love to say how horribly Apple deals with recycling, I'm not going to. Why? Because we don't know the full story!

How are we to know that the faults are in fact issues with sparks, faulty wiring or overheating.

So, here is my judgment - if Apple is disposing of these machines due to safety reasons, bravo. However, if they're throwing it out for the sake of it I am really annoyed. These could be donated to charities or sold cheaply to students who would normally not get the opportunity to use an Apple machine.

But, in the end it's their choice - whether or not we agree is our prerogative, whether or not they dispose or donate the machines is their prerogative.

16 January 2009, 9:33 PM (4 years ago)report abuse Send to a friend reply

Raindog (New user):

I'd have to go against the grain a little here and put a few words up in defence of Apple.

I recently emptied a few ute loads of old tech from the garage/workshop to an apple sponsored council computer re-cycling program. Anyone in the industry who is burdened with this stuff knows just how hard it is to get rid of, particularly if you want to do the right thing and recycle. Dell and Apple have both given me a practical way to recycle at least some of this stuff.

While these programs are good stuff they still remain expensive to organise and to manage. A pallet of so of goods sent to the tip by Apple is not necessarily an indication of their overall policy.

We have a government that talks about being environmentally friendly while still doing nothing and at the same time have private enterprise making some efforts at their own expense.

All the lunatic work-cover legislation etc makes charitable donation virtually impossible. Whilst the risk is negligible the possibility of penalty due to unforeseen events, cannot be discounted by any commercial organisation.
The costs of all electrical and safety testing imposed by pointless bureaucracy has to be met and in most cases this makes disposal the only cost effective option.


It is heartbreaking to see functioning equipment being trashed but often for business there is no alternative.

In balance to this report it would be good to see some reporting on the recycling initiatives that Apple has supported.



17 January 2009, 1:36 PM (4 years ago)report abuse Send to a friend reply

Tin (User):

Quoting Raindog:
All the lunatic work-cover legislation etc makes charitable donation virtually impossible.


I think many charities groups take it all way too far. For example, Vinnies (at least our local one) refuse to resell stuff simply because electricity is involved in some way. Like NES game cartridges and battery powered stuff.
I personally blame the government, public liability insurance providers, and the OH&S freaks that want living banned because life allows you to hurt yourself.

17 January 2009, 2:21 PM (4 years ago)report abuse Send to a friend reply

Raindog (New user):

Quoting Tin:
I think many charities groups take it all way too far.

No it's the OH&S freaks that have taken it all too far. OP shops and the like are now obligated to have full tag test done on every electrical device the have to use. Little old ladies making jam an cookies for for stalls and fetes are now expected to provide a printed label listing all ingredients for every plate of lamingtons.

It's a world gone mad and this nonsense is costing business and the community a fortune.


17 January 2009, 2:29 PM (4 years ago)report abuse Send to a friend reply

Hemma (New user):

Quoting Raindog:

It's a world gone mad and this nonsense is costing business and the community a fortune.

I Couldn't agree with you any more mate. It just an excuse for every corporation in the world to turn their backs on those in need. Philanthropic practices no longer exist in our society. Dumpster divers now find their food are tainted with bleach. It's a damn shame.




17 January 2009, 10:19 PM (4 years ago)report abuse Send to a friend reply

Raindog (New user):

Quoting Hemma:
I Couldn't agree with you any more mate. It just an excuse for every corporation

I do not know what you are agreeing with given I far from being critical of any corporation in this matter.


18 January 2009, 10:23 AM (4 years ago)report abuse Send to a friend reply

TV Bis (New user):

Quoting Raindog:
No it's the OH&S freaks that have taken it all too far. OP shops and the like are now obligated to have full tag test done on every electrical device the have to use.

It it is a safer way of protecting people then why not!
Quoting Raindog:
Little old ladies making jam an cookies for for stalls and fetes are now expected to provide a printed label listing all ingredients for every plate of lamingtons.

Hell yes! I want to know what is in the food I buy.




19 January 2009, 10:49 AM (4 years ago)report abuse Send to a friend reply

Raindog (New user):

Quoting TV Bis:
It it is a safer way of protecting people then why not!

Well lets see.

It would be safer for passenger cars to be inspected weekly for roadworthiness.
It would be safer for you to be required to have every electrical device tested by an authorised inspector on an annual basis much like business is now required to do.
It would be safer for all shoes to be manufactured with reflective tape around their circumference.
It would be safer to ban the sale of power tools too individual and to only allow their use by qualified tradesman under permit.
It would be safer to have every CD and DVD disk supplied with a pair of safety glasses to reduce the possibility of injury from disk shatter.

Safer maybe but hardly practical or desirable for anyone that doesn't wear brown cardigans.

When was your PC last tested for electrical safety? The manufacturer doesn't test it, neither does the distributor or the retailer. You have no problem plugging that int a wall, why would a 2nd hand PC in good visual condition be any different.
I'd bet you'd squeal like a big girl if you had to foot the cost of such testing and yet you expect someone else to meet the cost and wonder why business then trashes otherwise usable stuff.


Quoting TV Bis:
Hell yes! I want to know what is in the food I buy.

Except when it comes for that post drinks kebab on a night out right? If you don't know what is in Lamingtons you are too stupid to deserve food.

Whatever happened to personal responsibility for your own actions? Whatever happened to common sense?


19 January 2009, 1:56 PM (4 years ago)report abuse Send to a friend reply

sendai (New user):

I'm not sure why this hasn't been mention in this thread, but none of the machines in the above photo are Mac Pros, or MacBook Pros. They are PowerMac G5s and PowerBook G4s from over three years ago. It would have been nice if the photo had been fact-checked prior to publication, any Mac enthusiast could have identified the machines.

17 January 2009, 3:58 PM (4 years ago)report abuse Send to a friend reply

TheCollector (New user):

Heck this is a normal days event in the government when we get to trash $$$$ of equipment that is written off worthless....and it all still works!

18 January 2009, 8:36 PM (4 years ago)report abuse Send to a friend reply

Dan Warne (Regular user):

Which govt out of interest?

19 January 2009, 12:24 PM (4 years ago)report abuse Send to a friend reply

TheCollector (New user):

Most i'd imagine, but this one is north east of aust. starts with a Q

19 January 2009, 4:56 PM (4 years ago)report abuse Send to a friend reply

Michael J (User):

I think that someday i might like apple if they keep on smashing their macs. Good on you apple, MACS SUCK!!!

19 January 2009, 2:20 PM (4 years ago)report abuse Send to a friend reply

mono (New user):

The facts are that there are 100's of 1,000's of PC's and peripherals disposed of every year (In Australia alone). The recyling process (for the metals) is actually a heavy environmentaly polluting process. So it often costs less to pay to dispose of it as land fill than it would cost to adhere to all of the pollution laws while reclaiming the metals. The boards cannot be reused period, and are VERY heavy polluters both in land fill and incinerated. CRT monitors are especially hard. Most council tips will actually charge you extra to dump one of these. Many are filled with carcinogenic material that must be disposed of, following very rigorous standards. ALSO...if apple supply them again, overseas, then they must uphold/maintain service and support for these now ancient machines! It's just not feasable and certainly un economical. The last option of landfill is the cheapest overall. But these materials are put into landfill sites that are designated "Not for zoning" i.e. dead lost land. This is expensive to land space, safe long term maintenance and the environment, but cheaper than the other options. (Incinerating old PC parts is illegal in Australia)

22 January 2009, 12:44 AM (4 years ago)report abuse Send to a friend reply

Raindog (New user):

Quoting mono:
But these materials are put into landfill sites that are designated "Not for zoning" i.e. dead lost land.

They are? Can you quote a reference to this being the case?



Quoting mono:
The recyling process (for the metals) is actually a heavy environmentaly polluting process. So it often costs less to pay to dispose of it as land fill than it would cost to adhere to all of the pollution laws while reclaiming the metals.

Simsmetal will be surprised to hear this, and surprised to hear their business is supposedly unprofitable.




22 January 2009, 3:55 PM (4 years ago)report abuse Send to a friend reply

mono (New user):

On a completely different issue...If that warehouse has security survalence...one would only have to look for a bloke, probably a fork lift driver that was wearing an elbow length black t shirt with that distinctive collar. Another "Youtube busted" moment?

22 January 2009, 2:19 AM (4 years ago)report abuse Send to a friend reply

techkid (New user):

Those horrific photos got me teary; why couldn't they give em to me? I could have solved the world's computing problems! (and sold a couple on eBay :P)

01 February 2009, 10:28 AM (4 years ago)report abuse Send to a friend reply

Tthe great Jonno (New user):

Woeful behaviour. No one wants apples I suppose.Especially Apples athat are health hazards in that it devalues new apples if ever leet out on the computer swap meet market.
Theyre different allright. To expensive to buy too expensive to repair and too expensive to let out to the community to let them know what the yare missing .... It seems nuthing....

25 November 2009, 4:27 PM (3 years ago)report abuse Send to a friend reply

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