HP to push firmware onto Web-connected printers
We’ve got push email – now HP will add ‘push software’ by using the Internet to send firmware updates straight to its new Web-connected range of ‘ePrinters’.
Yesterday we reported on HP’s new ePrint strategy, which will deliver a unique email address
plus ‘print apps’
to each of its new printers
There’s one more twist to the formula for these Web-connected printers, and that’s ‘push firmware’.
In the words of Louis Kim, HP’s Worldwide Marketing Director for Consumer Printing, “we can update the firmware and maintain the printers software drivers on a consistent basis.”
“When there’s an update available you’ll see an alert on the (printer’s) screen, plus a message which goes to your account on the ePrintcenter Web site. The customer can press a button on the screen to download the new firmware, and get their printer updated.”David Flynn is attending HP’s Regional ePrint launch in Hong Kong as a guest of HP.