Kiss your plastic goodbye: Visa offers "virtual" card numbers
David Flynn16 November 2007, 5:14 AM
New 'Pre-paid' Visa cards are intended to reduce scams such as credit card fraud and boost confidence in online shopping by doing away with the real-world plastic cards altogether.
In a smart move to slap down online scammers and card thieves, Visa is now offering a ‘virtual Visa card' which exists only as a string of numbers on a pre-paid voucher. It's just like Visa card but without the card - or even a bank account, for that matter.
Australian customers will be able to buy the ‘VCard' in the same way as a pre-paid mobile phone account, by handing over cash at a retail outlet. VCards can also be bought using a debit or credit card, for those who want to keep their plastic in the real world and use only the virtual cards online. They can also be purchased online (through www.virtualvcard.com) using BPay.
Who needs reality?: we reckon pre-paid 'VCards' are the perfect complement for those who prefer the virtual world to the real thing |
Each card has a pre-determined value of up to $1000, to which customers need to add $5.50 in processing fees (that's a bit of an ouch factor, we admit). The card is activated by entering the account's reference number (provided at the time of purchase) through a secure Web site, which generates a one-off Visa account number, expiry date and three-digit security code. These are sent to the customer via email or an SMS message. The VCard can then be used online as if it was a real Visa card, up to the limit of its pre-paid value.
However, unlike pre-paid mobile accounts there's no top-up arrangement: once you hit the limit of the VCard you need to buy a new one, which means you get a new card number, expiry date and security code.