Shock research shows that Apple's new operating system, Leopard, will create no new jobs when it is launched early next year.
Researchers have discovered that Apple's new operating system, codenamed Leopard, will create 0 new jobs when it is launched early next year.
This research (which was not commissioned by Apple) stands in sharp contrast to the findings of an industry report (commissioned by Microsoft) that Vista's release
will create 100,000 new jobs in tech support and help desk positions.
Commenting on the impact Vista will have, Senior Vice President of Software Engineering at Apple Bertrand Serlet was not surprised:
"...underneath it's still Windows. It still has the registry at its core. It still has DLL hell and it still has this well-loved feature called activation. If you can't innovate, you have to imitate, but it's never quite as good."
Apple CEO Steve Jobs took a similar view ("Our friends up north [Microsoft] spend over five billion dollars on research and development and all they seem to do is copy Google and Apple") but was more charitable, finding the root cause in a lack of vision and life experience on the part of Microsoft's CEO:
"I wish him the best, I really do. I just think he and Microsoft are a bit narrow. He'd be a broader guy if he had dropped acid once or gone off to an ashram when he was younger."
While Vista seems set to impact on the economy by creating more IT support jobs to fix the broken or frozen computers of other employees, research shows that Apple will take a different path.
Apple is well known for its award-winning innovation. With Leopard's release Apple will continue an innovative strategy of impacting on the economy by increasing individual productivity. It will let people get more of their own work done, faster and smarter, without the need for endless calls to tech support, compatibility hassles, driver problems or time wasted defending their PCs from viruses and trojans.
A spokesperson for Apple was unable to say how this on-going productivity boost for every Mac owner compared to the US$ 70 billion ($89 billion) Vista is expected to inject into the economy.
[editor's note - if you hadn't twigged up to this point, this article is satire]