Panasonic Viera
Look how good a new Viera Plasma would look on your wall. Now, if only you could afford the $2million beachside apartment to go with it.

Plasma or LCD? Which is better?

Danny Gorog04 June 2008, 1:57 PM

Panasonic finally says it has the definitive answer, unveiling its latest TVs.


In TV technology, Panasonic is still heavily marketing both Plasma and LCD sets, but now says both technologies are suitable in the right circumstance.

All Panasonic TVs smaller than 40" are LCD - designed for environments with lots of backlight, where the extra brightness of the LCD panels makes viewing easier.

But in the living room, mounted on the wall, Panasonic recommends you hang one of their Viera Plasma units, providing more lifelike colour, richer blacks and lower screen lag for sport and fast action. The new range of Panasonic plasmas now comes in  40", 50", 65" and a brand new 'in-between' 46" size.

Of the fourteen new models Panasonic has just introduced, nine are full 1080P HD (1920x1080, with progressive screen refresh rather than interlaced).

According to Paul Reid, Director of Panasonic's Consumer Electronics Group, consumers are still confused by the difference between Plasma and LCD technology. To combat this, Panasonic has launched a new website called whychooseplasma.com.au to help make the decision easier.

Panasonic also previewed the future of PDP (Plasma Display Panel) technology with two interesting demonstrations. The first, a super-thin 50" plasma measuring 24.7mm (less than one inch) thick and weighs 22kg - around half the weight and a quarter as thick as current model plasma units. The second demonstration unit was a new 42" plasma panel which provides the same brightness as current displays but consumes only half as much power. With the same power consumption as current units this new plasma can produce twice the brightness. Panasonic reps said this technology should be available in the next couple of years.

Panasonic also unveiled Australia's first Blu-Ray recorder, with a 500GB hard drive and the ability to record seven hours of full HD video onto a BluRay disc. See our full article about it here.

At over $2000 the BluRay recorder certainly isn't for everyone, but Panasonic also previewed a range of more affordable DVD-recorders with built-in hard disk and twin-HD tuner. The new model, the DMR-XW300 comes with a 250GB hard drive and can record up to 441 hours of video in EP (extended play) mode. Cheaper models with standard definition tuners are also available.

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djsflynn (APC staff):

"All Panasonic TVs smaller than 40" are LCD - designed for environments with lots of backlight, where the extra brightness of the LCD panels makes viewing easier. But in the living room, mounted on the wall, Panasonic recommends you hang one of their Viera Plasma units providing more lifelike colour, richer blacks and lower screen lag for sport and fast action".

All fine and good, unless your living room also has a fair degree of backlight that's hard to control and remove, in which case the best plasma panel remains a non-starter next to LCD.

04 June 2008, 4:25 PM (1 year ago)report abuse Send to a friend reply

wrenfrew (New user):

A good ad for Panasonic, but doesn't really answer the question that the title asked. Panasonic sells small LCDs and large Plasmas.... and incredibly that's what they recommend. Given that the intent was obviously to write an article on Panasonic, we can't expect anything else, but as someone currently deciding between Plasma and LCD, it was a total letdown!

04 June 2008, 9:49 PM (1 year ago)report abuse Send to a friend reply

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