Samsung wants “number two” spot after Apple

David Flynn
16 February 2010, 12:38 AM


Samsung wants its Bada app store to become the number two player in the mobile apps scene, but Intel & Nokia say the focus for MeeGo is “quality rather than quantity”.


MWC 2010, Barcelona | Despite being the new kid on the smartphone OS block, Samsung has its eye on taking second place in the app store market – even if that means overtaking the combined efforts of Google, Microsoft, RIM and Nokia.

It’s also an admission that no-one can come within striking distance of Apple. The mobile app race has been run and won, and the real contest is for second place.

So it is that Samsung has its eye on the silver medal and the not-quite-so-tall podium.

Tyler McGee, Vice President of Telecommunications for Samsung Australia, agrees that Samsung is “definitely” gunning for the number two slot in the mobile apps market, despite the fact that Bada adds yet another OS to the mobile mix .

“As a developer you want to go where there’s the most people, and there will be many people who are current Samsung users or will move to a Samsung smartphone in the future” McGee says. “It comes back to the scale and size of the available market.”

APC put the same question to Doug Fisher, Intel’s Vice President for System Software, with regards to the new Linux-based MeeGo OS announced this morning by Intel and Nokia.

But Fisher isn’t interested in lining MeeGo up against Apple.

“It’s not about the number of apps you have”, Fisher says. “We see MeeGo as a platform for a wide range of devices, from netbooks to connected TV sets and CE devices, so you can have one great app across all your devices. So it’s all about the quality of apps rather than the quantity”.


David Flynn is attending Mobile World Congress 2010 in Barcelona as a guest of Samsung.



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Raindog (New user):

"So it’s all about the quality of apps rather than the quantity”.

Quality apps and software, that a novel concept. Certainly one that's never been tried before.

Given that quality handsets are often pushed off shelves and telco supply option lists, in favour of buggy gadgets in a permanent state of public beta test, you have to ask if the mouth breathing mobile phone market is even aware of quality or what quality entails.

16 February 2010, 8:56 AM (3 years ago)report abuse Send to a friend reply

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