Telstra lands ‘BlackBerry wanna-be’ HTC Snap

David Flynn03 August 2009, 5:48 PM

HTC’s Snap boasts familiar Berry-esque design and features but starts at $100/month when paired with Telstra’s push email service.


Telstra has stitched up a three-month exclusivity deal on the appealing HTC Snap, landing the Windows Mobile 6.1 smartphone for its Next G network alone until November.

The Snap is the sort of phone which unimaginative journalists will probably tag as a “BlackBerry killer”. It’s got that familiar form factor of a squared-off (2.4 inch 320 x 240 QVGA) screen atop a control strip atop a QWERTY keypad, but with a super slim 1.2 cm profile.



And it’s got a similar roll call of features: HSDPA (in this case, redlining at 7.2Mbps in those areas where the local Next G cells have been upgraded to suit), 802.11g Wi-Fi and Bluetooth 2.0, a GPS receiver, 2.0 megapixel camera plus support for the most common audio and video file formats.

However, much of the BlackBerry’s mojo comes not from the device but from the back-end data gateway which makes for fast and efficient delivery of push email.

For accessing this service carriers pay a monthly fee to BlackBerry maker RIM (Research In Motion). It’s called the ‘BlackBerry tax’.

It seems Telstra and Microsoft have copied this page from the BlackBerry playbook, too, with the duo offering the Microsoft Mobile Enterprise Solution bundle for $40 per month on top of the $60 per month plan for the Snap handset itself.

Designed for use with a Microsoft Exchange Server, this gives you a push email account (using ActiveSync) with a monthly allowance of 100MB for email; excess usage is charged at Telstra’s casual ‘pay as you go’ data rates of $2 per MB, charged on a per kilobyte basis.

In addition, that 100MB doesn’t include emails sent and received through POP/IMAP accounts – only the designated Exchange ActiveSync account.


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Pauly (User):

if you already have exchange, why would you need to add anything other than a browser pack?

03 August 2009, 6:30 PM (7 months ago)report abuse Send to a friend reply

Tin (Regular user):

Yeah... I'm confused. Doesn't Exchange already do push email anyway?

03 August 2009, 6:43 PM (7 months ago)report abuse Send to a friend reply

tim2hawkes (User):

the blackjack 2 is still better and more reliable. Apart from its lack of wifi

03 August 2009, 9:36 PM (7 months ago)report abuse Send to a friend reply

CCCMikey (User):

Why is push such a big deal? I run the Gmail client permanently on a Nokia E51 and have no issues with battery life. Email notification is not instant but is usually within a few minutes of receipt.

03 August 2009, 11:43 PM (7 months ago)report abuse Send to a friend reply

FostWare (User):

ActiveSync and OMA is a telco's wet dream - it transfers more data than the same messages on the Blackberry system. My DoPod 838 Pro did 300MB in standard email traffic one month. A similar month (according to the folder sizes once exmerged by date) on a BlackBerry 8120 transferred 89MB for the same volume of email, according to the bills.

04 August 2009, 12:01 AM (7 months ago)report abuse Send to a friend reply

Tony23 (User):

Come back when the plan isn't that of a third world economy. Honestly these silly smart phones are in no way worth $100 a month. These rip-me-off telco's need to get real. if their prices were realistic more people would access the product and they would make bigger profits. Are you reading this 3/optus/telstra/vodafone/virgin? STOP RIPPING OFF THE CONSUMER.

04 August 2009, 8:16 PM (7 months ago)report abuse Send to a friend reply

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